Salesforce Commerce Cloud AI: Features, Pricing, and Limitations
Salesforce Commerce Cloud AI offers a suite of features designed to enhance e-commerce operations and customer experiences for large-scale retail enterprises. Here's an overview of Salesforce Commerce Cloud AI's key features, pricing considerations, and limitations.
Salesforce Commerce Cloud AI Features
Personalized Recommendations
Commerce Cloud AI leverages Einstein to analyze customer behavior and provide tailored product recommendations, increasing the likelihood of purchases and improving the overall shopping experience[12].
Intelligent Search
The platform enhances search functionality with AI-driven type-ahead guidance and personalized search recommendations, helping customers find products more easily[5].
Automated Merchandising
AI-powered capabilities assist in creating new product groupings, updating customer segments, and optimizing sorting rules, freeing up time for merchandisers to focus on strategic tasks[1].
Generative Product Descriptions
The AI can generate SEO-optimized product descriptions and metadata, simplifying expansion into different regions by creating localized content[1].
Fraud Detection
Commerce Cloud AI includes intelligent fraud detection to protect businesses from financial losses and safeguard customer information[2].
Generative Page Designer
This feature uses AI-powered natural language prompts to build, customize, and design e-commerce sites and pages more quickly[6].
Salesforce Commerce Cloud AI Pricing
Salesforce does not publicly disclose specific pricing for Commerce Cloud AI. The cost typically varies based on factors such as:
The size of the business
The volume of transactions
The specific features and capabilities required
The level of customization needed
Enterprises interested in implementing Salesforce Commerce Cloud AI need to contact Salesforce directly for a customized quote based on their specific needs and requirements. You can expect that pricing is at least in the hundreds of thousands of dollars, if not millions.
Salesforce Commerce Cloud AI Limitations
Salesforce Commerce Cloud AI does not cover the following AI solutions for retail:
1. Unlimited editorial content creation, provided for free until you observe a sales increase
2. AI powered ad buying
3. A sell through engine doing continuous AB testing of content to maximize marketing ROI
4. A sell in engine helping sales, designers, and merchandisers to quickly visualize new colors and new prints on existing bestselling designs to expedite sell in to retail buyers
Ise AI is a generative AI platform that offers the above features and complements Salesforce's existing set of solutions. Like Salesforce, Ise AI is serving the largest brands of the world including Samsonite, New York and Company, and Fashion to Figure.
To make an informed decision, retail enterprises should carefully explore the features, pricing, and support offered by both Salesforce Commerce Cloud AI and ISE AI. It's advisable to request demos and detailed proposals from both providers to determine how to best leverage both synergistically for your company's specific e-commerce goals and budget constraints.
