How Ise AI is Revolutionizing Photo Retouching for Retail Brands
How Ise AI is Revolutionizing Photo Retouching for Retail Brands
Ise AI is transforming the landscape of product photography and retouching for retail brands, offering a groundbreaking solution that streamlines the creative process and enhances sell in capabilities.
The Traditional Retouching Dilemma
Historically, brands have relied on retouching services to modify product images, a process that comes with significant drawbacks:
1. Costs
Domestic retouchers, e.g. those available on Fiverr, are very expensive. Even if you contract an offshore retoucher, retouching can still cost anywhere from $5 to $50 per image, depending on complexity. For brands with large catalogs, this expense quickly adds up.
2. Time Zone Challenges:
Working with offshore teams often means a 12-24 hour delay between iterations, severely limiting real-time collaboration with retail buyers.
3. Variability in output quality:
It is hard to maintain the same high quality bar for retouching output, even if you spend a nontrivial amount of time managing them and giving them feedback, due to variability in photo retouchers' skill levels.
4. Limited capabilities of Photoshop and other tools available to retouchers
Retouchers rely on tools like Photoshop that don't work on more complex cases, such as changing color from dark to light colors or maintaining the correct lighting dispersion on challenging fabrics.
Ise AI's Approach
Ise AI's sell in engine addresses these pain points, offering a revolutionary solution for designers and sales teams:
Instant Visualization, leading to faster and higher sell in:
The platform allows users, even those without experience in retouching, to instantly visualize new colors and patterns on previously bestselling SKUs, eliminating the need for physical samples or time-consuming retouching. Simply upload the photo you're trying to edit, describe in words the part of the image you're trying to edit, and pick a new hex code (or a pattern image). You'll be able to see a new color or new print visualized on your design within 30 seconds.
Sales teams can now collaborate with retail buyers in real-time, making on-the-spot adjustments to colors, patterns, and designs to drive sell in.
2. Cost Savings:
By automating the retouching process, Ise AI significantly reduces the per-image cost, allowing brands to allocate resources more efficiently.
3. Rapid Trend Response:
With the ability to create new visualizations for testing market demand within minutes without waiting and paying for a commerce photoshoot, brands can capitalize on trends and market demand before they pass.
The Future of Product Visualization
Ise AI's innovative approach is setting a new standard in the retail industry. By combining advanced AI technology with user-friendly interfaces, the platform is empowering brands to:
Increase gross sales by up to 3x
Save significant time in the product visualization process
Build stickier relationships with retail buyers for higher pricing power
